One of the most important things an event will look out for if they are considering working with a media partner or influencer, is who exactly are their audience. Whereabouts are they based? are they suitable for our event? Who exactly can we expect to reach if we decide to work with this particular content creator.
Therefore, it's important that you are able to give event promoters accurate information on who your audience are. However, not all social media platforms make this as easy we would like, so we've gone ahead and created a simple step-by-step on how to find your audience demographics. If you are struggling, with this, on TikTok you can find your demographics by heading to your profile, top right menu - creator tools, then hit "Analytics". On Instagram, just head to your profile - "Professional Dashboard" - then hit "Accounts Reached".
Head to the links below to find a step by step on how to find your audience demographics on each platform